4K HDR Tag

Great ‘Last Jedi’ Demo Scenes

The Last Jedi

Following up on Dennis Burger’s lengthy examination of Star Wars: The Last Jedi, I thought I would detail some of my favorite scenes from the movie. While Jedi has been a bit divisive amongst Star Wars fans—read the almost 100 comments to Dennis’s post on the Rayva Facebook page—now that I’ve had the chance to view it a couple more times at home, and after viewing the fantastic included two-hour documentary titled “The Director and the Jedi,” which examines many aspects of Rian Johnson’s filmmaking decisions, I’ve come to appreciate this movie in ways I couldn’t or didn’t during my initial theatrical viewing.

Regardless of your feelings about this latest installment in our favorite space opera, this is the best the franchise has ever looked or sounded and makes for reference demo material at home.


Much of Star Wars: The Last Jedi takes place in space, and you’ll marvel at the clean, deep, dark black-level detail of this terrific 4K HDR transfer. During the film’s first moments aboard General Hux’s ship, the floor, work stations, officers’ uniforms, and General Hux’s top and trench coat are all black. But a properly calibrated video display will reveal that these are all slightly different shades of black with clearly visible texture and detail.

During the scene where Rey trains on Ahch-To, note the texture in her staff, along with the detail in the stones around her. When she lights Luke’s saber, the blade glows hot blue-white against the sunny background, the HDR image retaining the dark and deep shadow detail of the craggy rocks while the light of the saber blade exceeds that of the sun!


HDR is used to great effect throughout the film, but especially during the bright outdoor scenes on Ahch-To and anytime a lightsaber blade is activated. The images from the 4K DI are reference in every regard, and virtually every frame will push your video system to its limits.


One of my favorite scenes is when Rey visits the dark place on Ahch-To. It just looks so cool, and the Dolby Atmos sound is terrific, swirling around the room as she snaps her fingers. Just following this is a conversation between Rey and Kylo by firelight with a closeup of their hands with fingerprint detail so amazing you could submit it to the FBI for evidence.


Check out the detail of Kylo’s wounds when he is communicating with Rey. You can clearly see the effects Rey’s lightsaber attack had on his face and chest from the end of The Force Awakens, as well as the scar in his side from Chewbacca’s Bowcaster. These are the subtle details that really come through in full 4K resolution.


The lightsaber dual between Rey and Kylo and Snoke’s guards and the finale battle on Crait look and sound even more awesome at home than you remember from the theater. Kylo’s poorly constructed saber crackles and sizzles erratically, barely containing the blade’s energy, and the ultra-sharp detail makes this more visible than ever before. (Jedi’s audio levels are a bit lower than some other titles, so be sure to turn the volume up to near reference level to truly experience the full impact of the immersive Dolby Atmos soundtrack!) The reds explode off the screen in HDR, producing rich, vibrant detail along with brilliant whites and deep, dark blacks. The orange-red of the Rebel pilots’ flight suits has never looked richer, and even old C3PO gets a visual upgrade from this 4K transfer, with his gold outfit shining brighter than ever before.


This is the demo candy you’ve been waiting for!

John Sciacca

Probably the most experienced writer on custom installation in the industry, John Sciacca is
co-owner of Custom Theater & Audio in Murrells Inlet, South Carolina, & is known for his writing
for such publications as
 Residential Systems and Sound & Vision. Follow him on Twitter at

@SciaccaTweets and at johnsciacca.com.

Kaleidescape’s Interface Gets Even Better


Going back through previous posts I’ve written, I discovered it’s been more than five years since Kaleidescape launched its industry-leading online download store at store.kaleidescape.com.


In that post on the Movie Store’s beta launch, I reminisced about a conversation I’d had with company founder and now CEO, Cheena Srinivasan, back when I was sent the first Kaleidescape server to review. The concept of a movie server was completely new at the time, and generic descriptions like, “It’s like a giant iPod for movies” didn’t nearly do the product or experience justice. And they didn’t begin to do justice to Cheena’s vision for the company. “We want to be more than just a media-management company,” he told me. “We want to eventually get into content delivery.”


I’m sure Cheena had no idea back in 2002 exactly what would be involved with accomplishing that, as we’ve had numerous conversations since where he’s discussed the challenges of negotiating and building relationships with the Hollywood studios as the company secures digital rights for films in the highest audio and video quality.


Over the past five years, Kaleidescape has continued to grow and develop its online Movie Store from standard-definition (DVD-quality) titles at launch to adding a slate of Blu-ray-quality titles to now featuring films, concerts, and TV content from more than 25 studiosincluding 400 Ultra HD titles, many of which feature HDR and next-generation audio formats like Dolby Atmos. The company has also increased its bandwidth, and can now deliver content at speeds up to 300 Mbps.


One fundamental thing that hasn’t changed since the Movie Store was launched is the way you browse and buy movies, which requires using a Web browser. While this approach has served the company’s user base for yearsand, in fact, is a great way to buy movies when you’re not at home, so they’re ready for viewing later that dayit lacks the elegance of the rest of the Kaleidescape user experience.


When I visited the company’s headquarters in Mountain View, CA last November, I was given a sneak peak at the team’s latest development for the Movie Store—integrating the Store into the onscreen interface. Finally, this past week, Kaleidescape unlocked the onscreen Movie Store for dealers in a beta test prior to releasing the feature to customers.


I’ve had a chance to play with the new Store interface for a bit, and it is really terrific, retaining the slickness and user-friendliness the Kaleidescape experience and interface is known for.

You access the Store by pressing the Menu button on the remote, which brings up browsing options that include Listwhere you can browse your movie library sorted by title, actors, director, release date, running time, genre, or ratingCovers, Collections, and Movie Store. The Parental Controls tab has been moved to a tab of its own.


Once inside the Store, it’s easy to browse films sorted into a variety of collections, including Featured, New Releases, and 4K HDR, as well as popular genres like Action, Drama, and Comedy. The Store also has some dynamic collections that will regularly change, such as 2018 Oscar Nominees and Superheroes.


Pressing Enter on a film brings up the familiar movie-details screen, which includes information like running time, rating, aspect ratio, Rotten Tomatoes scores, a brief synopsis, genre, cast, director, and studio. It also displays the versions the film is available inHDR, UHD, HD, and SDas well as the price of each. You can also see the audio tracks available for each version.


The onscreen Store has some terrific options for browsing and exploring collections as well, letting you dive into a specific genre or actor, or view similar films. There’s a simple three-icon screen for navigating as well, with one icon for exploring similar films, another to go back a level, and a third that takes you home to the top screen.


An intuitive yet powerful search function also lets you hunt for films, actors, directors, or collections, so you can find exactly what you’re looking for.


Clicking Purchase prompts for a 4-digit passcode to confirm, keeping guests or young ones from racking up a massive download bill.


Check out the video above, where I provide a thorough look at browsing the new Store. This feature is currently available to dealers, and will go into a wide release to all owners shortly.

—John Sciacca

Probably the most experienced writer on custom installation in the industry, John Sciacca is
co-owner of Custom Theater & Audio in Murrells Inlet, South Carolina, & is known for his writing
for such publications as
 Residential Systems and Sound & Vision. Follow him on Twitter at

@SciaccaTweets and at johnsciacca.com.

John Sciacca’s Best of ’17

Best of 2017--Strato Movie Player

Best Trend: 4K HDR/Immersive Audio Content

4K Ultra HD content really took off in 2017. Ultra HD TVs have reached mass-market pricing, and we even have an incredibly affordable true 4K projector from Sony. Plus, the content side has finally caught up—I’m guessing we’ve now crested the 300-disc mark, and there are more than 220 titles available for download at the Kaleidescape store. The benefits of 4K HDR go far beyond the extra pixels, with a wider color gamut that produces over a billion colors, 10-bit video that eliminates banding and delivers an incredibly clean, pristine image, and high dynamic range producing brilliant whites and clean, deep blacks. Further, most of these titles also include next-generation immersive audio in the form of Dolby Atmos or DTS:X, giving you an experience at home that can rival or exceed that of any commercial cinema. As someone who loves movies but finds it difficult to make it to the theater (thanks to a 20-month-old daughter), being able to enjoy them in fantastic quality on my home system is a real “Best of”!

Best of 2017--SEAL Team

Best New TV Show: SEAL Team

My cousin Chris was a “Teams guy,” having served with SEAL Team VII for several years. I’ve always been impressed and fascinated with his stories from abroad (one of which inspired this feature story for Sound & Vision that is one of my favorites I’ve written), and I definitely enjoy TV shows and films that cover the SEALs. (The best film—by which I mean the one that gets it the most right—is Lone Survivor. Highly recommended, and with a dynamic DTS:X soundtrack on the 4K disc!) Usually, I’m pulled out of the story by inaccuracies, poor weapons handling, bad dialogue, or whatever, but CBS’s new drama SEAL Team gets so many things right that it’s easy to overlook the stuff they get wrong. There’s also enough “storyline” in between the action that it’s engaged my wife as well. Definitely worth a viewing if you’re looking for a new show!

Best of 2017--SVS SB16-Ultra Subwoofer

Best Addition to My Home System: SVS SB16-ULTRA Subwoofer

I regularly make changes, additions, and improvements to my personal home theater system. This year, I added a second subwoofer in the form of the new SVS SB16-Ultra. This is a 16-inch, 5,000-watt bass monster. My system now delivers bass that is seismic, with impact and pressure waves you literally feel hammering you in the chest. At times, it almost feels like the couch is moving, and the bass is far more dynamic even at lower volumes. For the money ($2,000 list), I’m not sure there’s a better, more theatrical sub you can add to your system.

Best of 2017--The Last Jedi

Best Personal Experience: Star Wars Episode VIII

As I write this, it has been about two hours since I dropped my best friend Dan off at the airport to return home. I’ve known Dan for about 35 years now, and he is far more family than friend. Since the theatrical re-release of the original Star Wars trilogy back in 1997, I have seen every Star Wars film with him on opening day. I flew out to California to see Episodes I, II, and III with him, and he has flown back to Myrtle Beach to see The Force Awakens and (just this past Thursday) The Last Jedi with me. Beyond the quality of the films—and Jedi was really enjoyable, though not quite as good as TFA, in our opinion—the company, camaraderie, and conversations pre and post movie are every bit as important as the movie itself. Also, this is the first Star Wars film my oldest daughter, Lauryn, has been able to join us for on opening day. To be able to see and share this premiere with an old friend and my daughter was a wonderful, truly “Best of” experience!

John Sciacca

Probably the most experienced writer on custom installation in the industry, John Sciacca is
co-owner of Custom Theater & Audio in Murrells Inlet, South Carolina, & is known for his writing
for such publications as
 Residential Systems and Sound & Vision. Follow him on Twitter at

@SciaccaTweets and at johnsciacca.com.

Gran Turismo Sport PS4

Draw a Venn diagram of car enthusiasts and video gamers, and where the two circles intersect you’ll find a group of people who, without exception, have very strong opinions about the Gran Turismo series.


For most of us contained within that vesica piscis, the original “Real Driving Simulator” was far from merely a gameit was a religion. It taught us how to accelerate out of hairpin turns. It made us love mid-engine powertrains and AWD drivetrains. It turned us into oil-changing obsessives. Granted, many of us have graduated from Gran Turismo to more hardcore racing simulators over the years, especially since the disappointing sixth entry was released in 2013, but the nostalgia is still strong with this one.


In an attempt to win back the racers it lost to games like iRacing, Assetto Corsa, and Project CARS, GT developer Polyphony Digital is back with a wholly new and completely different effort dubbed Gran Turismo Sport. Don’t call it Gran Turismo 7. This is intended as the first entry in a newly revamped series whose emphasis isn’t on the single-player career mode that defined the franchise for the past 20 years but rather on eSports—ranked competitive multiplayer online gaming, that is to say. 


The results are a stunning mess, to put it mildly. Let’s focus on the stunning part first, because Gran Turismo Sport features without question the best use of High Dynamic Range video I’ve seen to date. And I’m not limiting the comparison to video games, either. Find me a movie with more lifelike use of shadows and piercing sunlight, and I’ll eat that UHD Blu-ray Disc. Without ketchup.

Pass alongside trees and other obstructions, and you can almost feel the shadows crossing your arms. Turn your car toward the west as sunset approaches and you’ll be scrambling for your sunglasses. This isn’t merely demo materialit’s the new gold standard for HDR that all content producers should be measuring themselves against.


Polyphony has also seriously upped the ante in terms of the game’s audio mix, likely in response to criticism of its previous games in this department. No longer does a supercharged V8 sound like a Singer sewing machine. The sound this time around is positively ferocious.


Sadly, in all other respects, Gran Turismo Sport is a rather hollow experience. At least for now. Long gone are the days when you could buy a cheap, beat-up four-cylinder car and scrape your pennies together to upgrade it as you slowly advanced through the ranks.


The single-player experience mostly consists of the game’s legendary driver’s-license challenges and a few driving-school scenarios. These are fun while they lastespecially with a good racing wheel like Logitech’s G29but they don’t last nearly long enough. And the online racing experience is sadly ruined by trolls who take pleasure from turning a good race into a demolition derby. What’s more, the punishment system set up to discourage such behavior punishes victims as harshly as instigators.


If Polyphony Digital can sort out such problems and add some more compelling single-player content down the road, it’ll have a successful game on its hands, if only on the strength of the audiovisual experience alone. For now, the lack of content and a middling online experience make Gran Turismo Sport feel more like an extended demo than a full-blown racing game.

—Dennis Burger

Dennis Burger is an avid Star Wars scholar, Tolkien fanatic, and Corvette enthusiast
who somehow also manages to find time for technological passions including
high-end audio, home automation, and video gaming. He lives in the armpit of
Alabama with his wife Bethany and their four-legged child Bruno, a 75-pound
American Staffordshire Terrier who thinks he’s a Pomeranian.

Video Displays: How Good Is Good Enough? Pt. 2

video display innovations

The Avatar sequel is reportedly being shot at 120 frames per second—5 times the
frame rate of the traditional 24 fps.

In Pt. 1, I discussed how improvements in color space and dynamic range are bringing video displays closer to the abilities of the human eye. Here I’m going to discuss the impact of spatial resolution and refresh or frame rate.


Pixels get all the attention when most people pick out their TVs. 2K, 4K, 8Khow many K’s do I need? But just because a display can put more pixels on the screen doesn’t mean they’re better pixels. 


Everyone has had the experience of going to the eye doctor and straining to see if that E is pointing up or down, or left or right. As you go from the top line to the bottom, there’s a point where you can no longer determine which direction the E is pointing. This is how the eye doctor determines your sensitivity to spatial resolution.


My eyes aren’t quite as good as they used to be, but on a flat-screen TV, I can see pixels on a 1080 display when I’m standing about 3X the picture height back. On a 4K, I can’t see pixels until I get inside of 1.5X the screen height. With projectors, you need to be even closer to see pixels as a result of the natural smoothing affect of convergence and optical lenses.


If I’m staring at a spreadsheet, those pixels and distances are pretty accurate, much like staring at those E’s at the eye doctor. But if I’m watching a movie, I’m not straining my eyes to see pixels but instead want to take in the whole image, so I’m moving further back. 4K allows me to sit comfortably about 2X the screen height back, which is as close as I’d ever want to watch a movie. So for the future, don’t give me more pixels, give me better pixels!!!


So far, I’ve been talking about pixels, but unless I’m only talking about spreadsheets, I need to understand more about how the human eye sees motion. After all, I want to watch movies!

video display innovations

James Cameron, of Avatar fame, was one of the first Hollywood producers to push HFR (high frame rate). The original movie spec was 24P, and it was chosen because it was the lowest refresh to allow acceptable audio quality. This means that the entire image on the screen is refreshed 24 times per second.


If I’m watching two people sitting across a table from each other talking, slow frame rate doesn’t bother me. But if I’m watching a plane fly across the sky, or Matt Damon jumping from one building to another in a chase scene, I need faster refresh rates. When you look in the sky and see a plane fly by, you see it move in a nice, smooth continuous motion. But when you watch a movie in 24P, the plane will seem to jump across the screen as it moves from frame to frame. Your brain naturally tries to smooth this out, but when you watch two scenesone with HFR and one withoutyou appreciate the difference.


The critics say HFR makes images seem “soap opera”-like, but honestly, isn’t that the way we see things in real life? When we walk through everyday life, does the world look more like a soap opera or a movie? (I did say “look” and not “feel.”)


So currently we hover between 24P for movies, and 60P for video. Experts seem to feel that the threshold for the human eye is around 120Hz (which is what the Avatar sequel is rumored to be shot in). Let me please note that HFR means the movie or content was shot or captured in this high frame rate, not just displayed at faster refresh.


Many flat panels tout 240Hz or even 600Hz refresh, but that is just refreshing the same content on the panel and is intended to fix deficiencies in the panels, not in the quality of the movie. HFR requires a lot of bandwidth, so improvements here are costly, but they have a big impact on the way we see images. So expect this to take a little longer than the other items discussed here.


In the past 10 years, we’ve seen improvements in all aspects of display performance that affect visual acuity. In the next 10 years, we will see even more improvements. The most important thing is that it’s not just about resolution. Getting to 8K will not bring us to the ultimate display.  In fact, most people won’t see any improvement from going from 8 million pixels to 33 million pixels. If we all want to watch video and have it replicate real life, we don’t really need more pixelswe need better pixels. Give me pixels with more color, more contrast, and refresh them on the screen faster. In the meantime, give me content that will really take advantage of all that my current 4K UHD display can handle. 

—George Walter

A 25-year veteran of the video-display industry, George Walter has been a vice president
at Digital Projection, where he founded its residential division, and a board member for both
CEDIA and Azione. George is the President of Rayva.

The Future of Home Theater: A Manifesto

There’s been a lively exchange in these pages lately about the rise of high-end media rooms and what impact that could have on dedicated home theaters. So I wanted to take a moment to explain the Roundtable’s position in this debatenot as an effort to guide, let alone stifle, the discussion but to encourage an even more vigorous debate.


There’s a tsunami forming that could have as much impact as the iPod on how people experience entertainmentand we’re not just talking home entertainment here but all forms of entertainment everywhere. And it’s being formed by the largely chance convergence of the widespread acceptance of 4K, increased awareness of beyond-5.1-channel surround sound formats like Atmos, the surging popularity of streaming (fueled in part by the marked decline in quality of Hollywood films), and, maybe more important than any of these, increased bandwidth and its wider distribution.


But there’s another big factormaybe the biggest: Gender. Tech used to be an almost exclusively male domain. Those days are goneforever. Everybody not only uses but feels comfortable with smartphones, tablets, and myriad other forms of extremely sophisticated lifestyle tech. And hardly anybody looks under the hood anymoredigital makes that almost irrelevant.


But it’s not just a girl/guy thing. Anybody old enough to grasp the concept of a reboot realizes the potential of both contemporary and future tech, and feels comfortable swimming in that stream.


That means they want their tech to be a natural, and preferably effortless, extension of how they live their lives. That means the days of the man cavewith its connotations of a forbidding space, unusable by anybody but its overlord—are numbered.


But that does not portend the demise of home theater, whose best days probably lie ahead.

the future of home theater

The contemporary dynamic goes something like this: Almost everybody has a media-room system, even if it’s as rudimentary as an Internet-enabled TV. Incredibly sophisticated tech like 4K HDR and Atmos is becoming more and more affordable, and thus more and more pervasive.


Almost everybody wants the best home-entertainment experience their budgets can handle—and for an increasing number of people, that means being able to cobble together a system that can rival what they find at the local multiplex. But they also want to integrate that high-end entertainment experience into the flow of their day-to-day family life.


Thus the rapid rise of the media room.


But almost everybody knows a media room isn’t the ultimate at-home experience. And it’s part of the American DNA to keep pushing for something better (although that part of our heritage has taken a hell of a beating lately).


Bottom line: A dedicated theater room will always be the ultimate home-entertainment experience, and no media room will ever be able to make that claim.


But, to survive, home theaters can’t continue to be shrines devoted exclusively to moviewatching. (Like the male domination of tech, those days are gone forever.) They also have to be the ultimate gaming experience—and live-concert experience and streaming experience, and ultimate form of whatever entertainment any member of the family can find to throw at it.


In other words, home theaters have to shed their reputation as tomb-like retreats dominated by all kinds of intimidating technology and learn to embrace all forms of entertainment, and every member of the family.


There is no doubt the herd is being culled, quickly, efficiently, and without remorse. Multiplexes and other inferior venues and forms of playback probably don’t stand a chance. But four things will likely survive: Media rooms, event theaters, drive-ins, and home theaters. Why? Because each, in its way, makes the experience of entertainment something special.


But of these four, only a dedicated home theater can offer the ultimate experience, because only a dedicated home theater allows you to hold all the distractions of day-to-day life at bay, allowing you to focus all your attention on the optimally reproduced and calibrated picture and sound. Even the most tweaked-out state-of-the-art event theaters can’t match that.


And theater rooms will always have the edge over media rooms because everybody yearns to enjoy the best entertainment in the best possible way. And the only thing that can consistently deliver that experience is a home theater.

—Michael Gaughn

Michael Gaughn—The Absolute Sound, The Perfect Vision, Wideband, Stereo Review,
Sound & Vision, marketing, product design, a couple TV shows, some commercials, and
now this.

Video Displays: How Good is Good Enough?

TV innovations

The last few years, we’ve seen continual improvement in the performance of flat-panel TVs and projectors. Where will it stop? What is the Holy Grail in video display anyway?


The answer to that question is different for everyone, but the solution is the same. When the display is capable of creating an image that meets all the limitations of the human eye, there’s no reason to keep improving. Everyone’s eyes see the world slightly different, whether it be color, contrast, sharpness, or action. That’s why some people hate 3D and others love it. (But that’s a topic for another discussion.)


To compare what a typical person can see versus today’s top displays, we need to look at four areas that affect the imaging in the human brain: color, contrast, spatial resolution, and refresh or frame rate.


First, let’s look at color. We’ve recently heard talk about “color space” or “color gamut.” This is defined in fancy three-dimensional charts, but basically it’s the total volume of color the eye can see or a display can create. 


When REC 709—the color standard for HDTV—first came out, it could reproduce about 35% of the total colors the human eye can see. P3, or digital-cinema color space, took the amount to about 50%. Most of us—especially those of us who remember NTSC—think this looks incredible, and yet we’re still only at 50%.

TV innovations

The triangle within the chromaticity diagram on the left shows the color space for HDTV while
the triangle on the right shows the significantly expanded color space for 4K Ultra High Definition

New discussions are about REC 2020, which will take the total color space to 75% of what the eye can see. Some flat panels can do this now, but projectors have a tough time reaching this with conventional lamps and will require pure RGB laser to achieve both the color space and light output needed to really appreciate all those colors.


In roughly 10 years, we’ve doubled the color space that can be seen on a consumer display, yet very little content is available to appreciate the full scope of this improvement. There’s still some room for improvement, but the big gains have already been accomplished.


Now let’s look at contrast. The human eye is an amazing organ. If you remember from science class, it’s made up of cones and rods, which are microscopic sensors that can detect content and send images to the brain.


Rods work at very low light levels (like when you wake up in the middle of the night) and cones need a lot more light and are used to see color. At night, the iris in our eye opens up to let more light in, but the rods don’t detect much color so we pretty much see in black and white. In this condition, we can see a lot of detail in black levels. On a nice sunny day, we get lots of light and color into our eye, and the cones take over. If we compare what the human eye can see in low light levels to what we can see in bright daylight, our range of contrast is huge.

TV innovations

HDR (high dynamic range) comes much closer to approximating human vision than
does SDR (standard dynamic range)

This is the magic of HDR. By applying different values to bright scenes than it does to dark ones, it more closely matches how the human eye responds, providing much more dynamic contrast. HDR has the most overall impact on picture performance than anything we’ve seen since HDTV, and yet few can explain how and why it works. (Not to mention that there are so many watered-down variations.) But let your eye decide, and it will see the impact of HDR every time from anywhere in the room. 


In Part 2, I’ll talk about spatial resolution, refresh or frame rate, and why pixel counts aren’t as important as you might think they are.

George Walter

A 25-year veteran of the video-display industry, George Walter has been a vice president
at Digital Projection, where he founded its residential division, and a board member for both
CEDIA and Azione. George is the President of Rayva.

Kaleidescape’s CEO On The New Apple TV 4K

Apple seriously expanded awareness of 4K yesterday when it announced a long-overdue refresh of its Apple TV, the Apple TV 4K. The new Apple 4K will come in 32- and 64-GB sizes for $179 and $199, and the A10X powered devices will feature Dolby Vision and HDR10, Gigabit Ethernet, an HDMI 2.0a output, and “up to Dolby Digital Plus 7.1 surround sound” (same as the previous generation model.)


On the content side, Apple announced that iTunes users will get automatic free upgrades of HD titles in their existing iTunes library to 4K HDR when the new version becomes available, and that 4K HDR titles will sell for the same price as HD titles.


The market leader in 4K HDR content delivery is Kaleidescape, which has deals with nearly all the major studios and offers more than 260 full-quality UHD titles for download. I had a chance to chat with Kaleidescape’s CEO and co-founder, Cheena Srinivasan, following the Apple TV announcement to discuss what he thought about Apple’s entry into this space.

How do you feel about Apple embracing 4K?


The overall take for me is, how could this be bad news? The Apple TV 4K is a differentiated productit’s like a Swiss Army knife. It’s a multi-purpose device. It’s for the mass market. And it’s going to increase the general awareness for 4K HDR. We need a big player like Apple embracing 4K and HDRwe haven’t had it until now. We need to let them do the democratizing and let us focus on delivering the best flavor of it.


By Apple embracing 4K, it ensures a good chunk of library titles could be remastered and re-released in 4K, and assures that almost every new-release movie will come out in superior qualitywhich will mean these titles will also be available in this best quality to Kaleidescape customers for purchase.


What are the differences between 4K in the mass market and in the high end?


When you look at a product that is geared for mass-market consumption, you’re playing on brand recognition4K must mean it’s better. HDR must stand for better color, vivid colors, and eye popping images. That says nothing about picture quality, that says nothing about audio quality, or any guarantee of quality of service that this will be pristine, predictable playback every time. The discerning customer is the one who wants the best every time.


We have taken the polar opposite view of a mass-market service in what we do. We make very deliberate choices in how we transcode the video, add lossless audio, and various other unique things we do, such as event cues for control-system automation, favorite scenes, etc., before we make the movie available for sale to ensure the playback is pristine every single time, and that there are no glitches, audio drops, artifacts, etc.


What do you say to somebody who points out that Apple is charging the same price for HD and 4K content?


If you take the Sony/Kaleidescape partnership and what we bring to consumers in terms of the promise of quality 4K video, there is no question that we deliver with confidence the highest fidelity video, audio, immersive cinematic experience. Period. But that comes at a price.


That Apple’s 4K HDR is the same as its HD price gives me two signals. One says, the marginal differences between the two formats are dictated by the TV you own and you shouldn’t be punished for owning a better TV by charging you a higher amount. And the second says if there isn’t substantial differentiation between HD and 4K HDR, it’s hard to justify the price difference. I don’t think it makes any sense for us to just mimic someone else’s pricing strategy, because we stand by the value differentiation we deliver.

—John Sciacca


Click here to read my complete interview with Cheena

Probably the most experienced writer on custom installation in the industry, John Sciacca is
co-owner of Custom Theater & Audio in Murrells Inlet, South Carolina, & is known for his writing
for such publications as
 Residential Systems and Sound & Vision. Follow him on Twitter at

@SciaccaTweets and at johnsciacca.com.

Sony & Kaleidescape Push 4K Hard

Sony Kaleidescape partnership

(from L to R) Sony Electronics President & COO Mike Fasulo,
Sony Electronics VP of AV Specialty/Custom
Integration Frank Sterns,
Kaleidescape founder/CEO Cheena Srinivasan

The annual CEDIA (Custom Electronics Design and Installation Association) show was held last week in San Diego. Besides the beautiful, sunny weather and abundance of craft beer, the major players in the A/V industry were on hand demonstrating their latest products. Over the next couple of posts, I’ll share some of the things that caught my eye with the Roundtable reader in mind.


One of the big announcements at the show was the new strategic partnership between Sony and Kaleidescape. Sony has been a leader in 4K, and is one of the few companies with a complete 4K ecosystem capable of delivering a true “lens to screen” experience. As Roundtable readers know, Kaleidescape is focused on delivering the ultimate home theater experience, with a movie-download store offering hundreds of movies in 4K Ultra HD resolution and thousands in full Blu-ray quality.


The two companies realized they could form a symbiotic partnership, with Sony’s 4K projectors delivering a terrific cinematic picture and Kaleidescape Strato players (shown below) feeding those systems with the best theatrical 4K HDR content.

Sony Kaleidescape partnership

The companies are offering a joint promotion where any Strato customer who buys a qualifying Sony 4K HDR projector between now and 3/31/18 can download a movie bundle featuring ten 4K HDR movies from the Kaleidescape store valued up to $350. Conversely, existing Sony 4K HDR projector owners who buy a Strato movie player can get the movie bundle to jumpstart their collections.


Kaleidescape founder and CEO Cheena Srinivasan commented: “We’re pleased to partner on this promotion with Sony, the company that’s synonymous with 4K innovation and shares our vision for delivering the finest picture and sound quality.”


Qualifying projectors include the VPL-VW285ES, VW365ES, VW385ES, VW675ES, VW885ES, VZ1000ES, and VW5000ES (shown above), with models ranging from $5,000 to $50,000. Coupled with a Strato, this means a terrific “starter” 4K HDR theater package can be had for under $10,000. Both companies expect this offer to reach thousands of customers and expand the reach of 4K-projection adoption.


The movie bundle, which includes Spider-man: Homecoming, has been designed to deliver the ultimate 4K HDR experience to home theater enthusiasts and features a mix of classic and new releases from the major studious, including Sony, Universal, 20th Century Fox, and Warner Brothers.

—John Sciacca

Probably the most experienced writer on custom installation in the industry, John Sciacca is
co-owner of Custom Theater & Audio in Murrells Inlet, South Carolina, & is known for his writing
for such publications as
 Residential Systems and Sound & Vision. Follow him on Twitter at

@SciaccaTweets and at johnsciacca.com.

The Lego Batman Movie

Kaleidescape Lego Batman Movie

One of the greatest things about a home theater is its ability to bring family members and friends of all ages together for an activity everyone can enjoy. While the state of computer animation has improved by leaps and bounds, studios have realized that films need to go beyond pretty graphics and kiddy jokes. For a modern animated title to create a generation-spanning mega-hit, studios have started focusing on story as well, with themes and jokes crafted to appeal to a broad range of viewers.


One of the more entertaining non-Pixar/Disney offerings in recent years was 2014’s The Lego Movie, where Warner Bros. assembled a terrific cast and delivered a visually stunning story that appealed to even non-plastic-brick fans, garnering a whopping 96% on Rotten Tomatoes. One of the film’s unexpected stars was Batman, played by Will Arnett with perfect dark, brooding angst, 110% self-confidence, and a sense of self-aware humor missing from the recent live-action films.


My pick for movie of the week is the 2017 followup, The Lego Batman Movie. If the title didn’t give it away, this film focuses entirely on the Dark Knight’s life in Gotham and his eternal struggle against a horde of villains. But unlike the recent spate of “How dark can we make it?” superhero movies, this is a Batman film the entire family can enjoy, including a Joker voiced by Zach Galifianakis, and Ralph Fiennes tackling the stately-yet-parentally-challenged Alfred.


The 4K HDR image is absolutely stunning, revealing amazing detail in every frame and glistening with an array of colors that pushes the boundaries of the Rec. 2020 standard. Equally impressive is the reference-quality Dolby Atmos soundtrack, which takes full advantage of the ceiling speakers to immerse you in a full 360° soundfield.


While fans of the Batman franchise will especially find plenty to lovewith some great tongue-in-cheek references to previous entries in the seriesthe Batman writers have crafted a humorous story that works on multiple levels and appeals to non-Bat-fans as well. Subtle jokes like a SWAT team ordered to use stun weapons shouting, “Yay! Non-lethal!” as well as a glimpse into Batman struggling with his home theater system can’t help but bring a smile to your face.


Available for immediate download from the Kaleidescape Store, The Lego Batman Movie is a film you can use to show off your theater to any audience.

John Sciacca

Probably the most experienced writer on custom installation in the industry, John Sciacca is
co-owner of Custom Theater & Audio in Murrells Inlet, South Carolina, & is known for his writing
for such publications as
 Residential Systems and Sound & Vision. Follow him on Twitter at

@SciaccaTweets and at johnsciacca.com.